Water Watch was born out of profound urgency and shared outrage. Furious and deeply upset by the near-criminal abuse of our seas and waterways, the Duchess of Northumberland stepped forward and directly asked Kezz Petronelli-Stone to launch a definitive investigation. While this high-profile backing officially ignited the initiative, the groundwork had been quietly laid for years.

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Kezz and Bamburgh ward councillor Guy Renner-Thompson had already spent a long time investigating the growing crisis along our coastline. Together, they had been working at the absolute grassroots level—organising beach litter picks, consulting closely with Beadnell Parish Council, and taking the fight directly to meetings with Northumbrian Water. Now, with the passionate backing of the Duchess elevating their years of quiet vigilance, Kezz has begun aggressively compiling hard data, tracking pollution sources, and gathering undeniable evidence. The clock is ticking to save our precious waterways, our marine life, and the coastal communities that rely upon them. Water Watch is here to ensure that those responsible are held to account before it is too late.